It’s among the finest days of the 12 months once more—in the event you’re a Star Wars fan. That’s as a result of it’s Could 4 aka “Could the Fourth” aka Star Wars Day. The unofficial vacation, which is formally blessed by Disney, normally sees the discharge of recent Star Wars content material. Final 12 months it was an eight-part docuseries on The Mandalorian; this 12 months it’s the discharge of the primary episode of the brand new animated collection Star Wars: The Dangerous Batch.
— Star Wars (@starwars) May 3, 2021
However Star Wars Day doesn’t solely see followers flocking to Disney Plus to binge on new content material. As mobile knowledge and analytics agency App Annie reveals in a brand new report, within the days prior to Star Wars Day, Star Wars gaming apps see an enormous enhance in downloads, cumulating with a large enhance in downloads on Could 4.
As you’ll be able to see from the chart above, Star Wars recreation downloads spiked instantly round Star Wars Day. As App Annie notes, Lego Star Wars: The Full Saga noticed over 14,000 downloads on Could 4, 2020. That’s ten instances its common of 1,400 each day downloads the week earlier than. Lego Star Wars: The Drive Awakens additionally received a large enhance in downloads, surging 190%, whereas role-playing recreation Star Wars: Galaxy of Heroes noticed extra downloads on Could 4, 2020 than on every other day over the encircling two months.
Briefly, unofficial holidays surrounding in style IP will be superb for app download numbers.
App Annie’s full listing of the top Star Wars games from final 12 months’s Star Wars Day is linked beneath. Could the Fourth be with you!