Survey says many haven’t heard of it

Nextdoor, the social media community for neighbors, goes public. Though it’s going to be the brand new man on the stock-market block, it might not get the most important welcome get together. The corporate focuses on connecting native communities, however in a latest recent survey, virtually half of respondents haven’t heard of it.

Out of virtually 5,000 individuals surveyed final week by Civic Science, 47% had no concept what Nextdoor was. An extra 25% mentioned they’d heard of it however have little interest in utilizing the social platform. On a optimistic notice, 15% of individuals use it and like it and 4% need to strive it. The app has additionally seen extra success with owners who’ve kids or a number of cats and canines.

Nextdoor Inc. introduced final week that it plans to merge with Khosla Ventures Acquisition Co. II, a particular objective acquisition firm. It’s anticipated to be value $4.3 billion. The corporate has contemplated going public since October in hopes of rising its membership.

Nextdoor is presently accessible in additional than 275,000 neighborhoods globally, and says it’s utilized by one in three households in the US. Based in 2008, the app seeks to be a neighborhood-oriented Fb, that includes information, occasions, and security data.

You’ll be able to take a look at Civic Science’s full survey outcomes here.