Income Report for September 2021 (8 Niche Sites)

September Income Report

What did I do in September?

I crammed up September with work as I normally do.  Each month is similar in some ways but in addition totally different in that I usually begin or execute totally different tasks.  September was no exception.

NEW: Weblog Blitz Construct – Web site 12

On September 2, 2021, I launched a brand new experimental web site on a freshly registered area that’s a content material blitz construct.  I discovered a content material supplier who will present and add content material at $.01 per phrase (I received’t reveal the content material supplier till I’m glad the content material is working and pulling in respectable visitors which is able to take a couple of months at a minimal).


The rationale I used to be capable of get such a very good deal is I paid for 3 million phrases just about suddenly in September totaling $31,000 which explains the pretty excessive content material price for September.  Initially, I used to be going to do a million phrases at $.012 however the service supplied me a deal on the subsequent two million phrases and I took them up on it.  With a big order like this, the content material supplier was capable of put money into and assemble a group of writers devoted to this web site.

The objective is to get all 3 million phrases printed by finish of 12 months.  I’m undecided the service will obtain that however even when they get shut, that shall be fairly a feat.  The purpose right here is to see how briskly progress is when a brand new web site is bombarded with an absolute ton of content material shortly.  I’m curious to look at the visitors trajectory over the subsequent 12 to 18 months… assuming there’s a trajectory.

Whereas it’s a variety of content material suddenly, the standard is decrease than I sometimes publish.  That’s okay… it’s in a distinct segment that’s fairly simple to publish articles and there are actually a whole lot of 1000’s of lengthy tails to go after.  By decrease, I don’t imply to say it’s gibberish or rubbish.  It’s respectable, simply doesn’t go that additional mile with respect to prose and depth of analysis.

This new web site shall be web site 12 in these studies.  As you’ll see under it earned nothing in September.  Nonetheless, as of immediately, it already has 370 printed weblog posts and it’s already getting visitors (10 to fifteen guests per day).

Content Blitz Build Content Count

Site visitors carry off…

Traffic Lift Off


Monetization: I’ll monetize with show advertisements. There aren’t many affiliate alternatives on this area of interest which is ok by me.

Will I cease at 3 million phrases?  I don’t know but. If visitors begins rising shortly, I’ll doubtless add one other couple million in early 2022.   If I try this, I’ll have invested near $50,000 which suggests the location must carry out moderately properly for me to get my cash out of it.

Fastened up Web site 3

I purchased web site 3 in 2015. It had about 22K posts, a lot of it skinny content material (film posters as in a single film poster was the complete submit) and poor submit titles.  I’ve been investing in additional content material for this web site over the previous few months and at last received round to culling over 7,450 skinny posts and enhancing submit titles on about 1,000 remaining posts. There’s nonetheless extra to be executed however I figured I’d wait to see if this effort will get any outcomes.  To this point, the location has not loved any bump in visitors which suggests thus far the week to 10 days I spent on it was wasted.  I think it would take a bit longer to return to any conclusion.

I can conclude the brand new content material is working.  Site visitors and income has grown properly over the previous few months so I’ll proceed rising it.  I don’t ever anticipate this web site to be certainly one of my higher websites however there’s no purpose it might probably’t get to $5K per 30 days in the end.  It’s a properly aged area with good web site authority so it ought to just do high quality in the long term.

Break-Out Web site of the Month (most likely the 12 months and possibly the last decade)

Web site 11 launched in April 2021 on an aged area I acquired from Odys.  This web site is rising quicker than any web site I’ve ever launched.  Income for August was $193 and jumped to $530 in September. I’m already well past $530 for October.  Site visitors is closing in on 2,000 guests per day with 2.8 web page views per customer.  Verify it:

Site 11 traffic growth

Apart from the above it was enterprise as normal

Apart from the above tasks, it was content material publishing as normal… key phrase analysis, ordering content material and publishing content material.


As normal, this earnings report is a snapshot of a few of my websites and doesn’t embrace Fats Stacks. These studies are merely as an example that area of interest websites and on-line publishing is usually a respectable enterprise.  No one would care about Fats Stacks or take it critically if I didn’t set up some road cred by revealing some area of interest web site numbers… so right here they’re.

Key Metrics Chart

Key metrics for website portfolio Sept 2021

Earlier Key Metrics Charts

August 2021

Niche website portfolio overview


July 2021

July key metrics for website portfolio


  • Web site Age: Variety of years I’ve had the location.  Websites 3 and 11 are older area registrations.
  • DR: Area Score rating by Ahrefs
  • Rev = Gross income
  • Articles = complete articles printed. *Denotes articles I’ve printed. I purchased web site 3 years in the past with tons of content material but it surely doesn’t haul in a lot visitors in any respect.
  • PV/Artwork = Common web page views per article per 30 days.
  • Rev/Artwork = Common income per article per 30 days (necessary metric). You might alter to any measurement similar to per million phrases, per 1,000 phrases, and so on.
  • AT RPS = Income per 1,000 periods earned with AdThrive.

*I purchased this web site 6 years in the past. The area was first registered in 2008.

** The location has 14K posts however most have been once I purchased it and have by no means acquired a lot visitors. I’m focusing metrics on the posts I add to the location.

Web site 11: I’ve had this area for 6 months but it surely’s an aged area (a number of years… undecided how outdated but it surely had a DR 36 once I acquired it).


Lacking websites under have been bought.  All figures are in USD.

  • Niche Web site 1: $86,322
  • Niche Web site 3: $963
  • Niche Web site 6: $192
  • Niche Web site 8 ( $123
  • Niche Web site 9 : $4,844
  • Niche Web site 10: $734
  • Niche Web site 11: $530
  • Niche Web site 12: $0

Complete Income from 7 featured websites: $93,708

You’ll be able to examine all area of interest websites right here.

The lion’s share of income is from show advertisements.


Complete bills for area of interest websites: $9,087

Web Income: $84,621

Content material Funding: $47,010

Content material sources are damaged down as follows:

  • Ardour Posts: $0 – Ending up August’s order and positioned a big order in early October (Save 10% with coupon BWMZ0ZXDWK at checkout)
  • WriterAccess: $3,500
  • Content material Blitz Construct Content material Order: $31,000
  • In-Home Writers: $6,975
  • Fiverr: $1,415
  • Portfolio Supervisor (In-Home):  $4,120
  • Merchandise for critiques: $0

Content material is distributed throughout a number of area of interest websites.

Web earnings after content material funding:   $37,787

Portfolio efficiency over time

Right here’s a desk illustrating income, bills, content material funding and different key metrics for my area of interest portfolio over time.  Once more, it does NOT embrace Fats Stacks.

Website Portfolio Numbers Over Time


Web earnings column is income much less bills much less content material.

*Assumes 42x internet month-to-month earnings multiplier and doesn’t deduct content material funding from gross income.

Key charts from the above numbers

Portfolio Revenue, Expenses, Content and Net Income oct22

Portfolio Profit Margins oct22

Content investment as % of Revenue Oct22

Portfolio Valuation History

Income screenshots:

Most income is from AdThrive which I exploit on all 7 websites on this report.

Revenue Screenshots Sept 2021

Site visitors Screenshots

Web site 1

Site 1 Traffic

Web site 3

Site 3 Traffic

Web site 6

Site 6 Traffic

Web site 8 ( Traffic

Web site 9

Site 9 Traffic

Web site 10

Site 10 Traffic

Web site 11 (Aged area web site – acquired area from Odys)

Site 11 Traffic

Web site 12 (Content material Blitz Construct Web site – Launched in Sept 2021)

Site 12 Traffic