How to hire without resumes from social media

This previous summer season, within the midst of elevating funding for our second firm, my cofounder Yann and I have been instantly confronted with a significant impediment: We had to hire a staff of six individuals ASAP, within the midst of the Nice Resignation.

We wanted to act quick so as to meet our aggressive roadmap targets. We have been each insistent on hiring candidates ourselves, and never outsourcing to a recruiting company. This in fact was a time-consuming prospect that will give most CEOs who solely sleep 4.5 hours an evening heartburn. However in our view, there may very well be no compromises or miscommunications when it got here to discovering the pioneering group of people that would assist carry our imaginative and prescient to life. 

Simply to get the ball rolling, we started posting the roles on websites like Certainly and LinkedIn, and tapped our previous connections. We discovered a venture supervisor by our private community. However after that first win, issues began to look bleak fairly quick. We’d gotten about 100 purposes, however none of them was on the proper stage or a superb match, and we nonetheless had 5 extra roles to fill.


We knew that hiring wouldn’t be a easy job, however this was unusually difficult. Employees usually have been feeling burned out, and the hiring scarcity in tech particularly was extreme; even Fb failed to meet its Q1 hiring goal, and reportedly had 50% of its affords turned down. In the meantime, fast-growing startups have been snapping up expertise with enormous injections of enterprise capital money to again them.

So as to add an extra layer of complexity, counter to most recruiting efforts, we have been particularly in search of  candidates who didn’t go to top-tier colleges or have spectacular jobs at high-profile corporations. We steadfastly consider that specializing in résumés, Ivy League levels, and big-name expertise eliminates a number of proficient individuals (particularly from underrepresented teams) who merely don’t have the identical entry to sources.

So we truly don’t ask for résumés and look to hire based mostly on what a candidate created with no matter that they had, and what they may create given the chance. In our expertise, this method has organically led to elevated variety total. Extra girls, individuals of colour, and different underrepresented teams have been naturally included in our staff—partially as a result of gender, ethnicity, and race are so interconnected with elements like geography and socioeconomic standing. Now we had to work even tougher to discover the expertise that others have been overlooking. However that’s precisely what we did.

Yann got here up with the concept to use on-line boards and communities constructed round our goal coding languages, frameworks, and logic to discover expertise the place they have been already participating (not simply the place they have been in search of jobs). Ideally, they’d already be consultants in what we have been doing.

We tapped the organizers of a developer convention we’d been to that had had a wide-ranging mixture of attendees. They agreed to embody our job postings of their subsequent e-newsletter, and from this supply alone, we acquired 10 well-qualified candidates inside every week.

Then we discovered one other on-line world improvement framework group and found it had a Discord channel with tens of hundreds of members from everywhere in the world. We posted our roles within the job openings channel (making an effort not to spam anybody) and have been clear about precisely what we have been searching for and the way a lot we’d pay. (In digital areas like this, transparency and legitimacy are key.) We additionally personally messaged just a few individuals whose profiles matched our wants and had sincere conversations with them concerning the work.

It labored. In lower than 24 hours, we’d sourced one other 10 or so high-quality candidates.


To get just a few extra candidates within the pipeline, we went to the digital areas the place we knew engineers can be congregating: Hacker Information, Reddit, and GitHub. We posted jobs on Hacker Information and within the Reddit channels, once more devoted to the precise know-how strategies we wished to make use of. We sifted by GitHub and recognized a number of extra goal candidates based mostly solely on the initiatives they’d carried out. We personally contacted six doable candidates and secured interviews with three of them.

Inside three weeks of those efforts, we’d employed two backend engineers, two frontend engineers, a UX/UI designer, and a graphic designer—all without utilizing a recruiter. Even higher, out of a staff of 10 individuals (together with two part-timers in HR and communications), we’d organically employed three girls, one Latinx, and one Southeast Asian worker. Almost all got here from underrepresented international locations in tech: Lithuania, New Zealand, Argentina, Indonesia, and Turkey. They vary in age from mid-40s to school graduates.   

Probably the most shocking factor about our expertise sourcing by these on-line communities was the prime quality of those candidates. Utilizing channels devoted to particular engineering experience meant that the candidates we interviewed have been already pre-vetted as high-caliber engineers.

Our recommendation to others dealing with comparable hiring woes: Don’t simply fish within the “established” pool. Leverage non-traditional channels the place your goal expertise is organically participating, no matter and wherever that’s in your discipline. If any channel isn’t working authentically, don’t power it, and don’t watch for it to begin working. Transfer on and discover one other place to uncover individuals. You is perhaps shocked the place it’s, and who you find yourself hiring.

Torben Friehe is the co-founder and CEO of Wingback, and was beforehand the co-founder and CEO of 1aim.