Facebook will reportedly rename the company by the end of the month

Facebook is reportedly set to rename the company in what would doubtless be the most outstanding tech rebrand since Google modified its identify to Alphabet. Information of the upcoming rebrand was first reported by The Verge, which says Facebook CEO Mark Zuckerberg will doubtless be introduced on October 28 at the company’s Join occasion, although it may occur sooner.

To be clear, Facebook isn’t renaming the social media platform itself. Facebook will nonetheless keep Facebook. Moderately, the company’s identify will change and no matter the identify turns into will have the manufacturers of Facebook, Instagram, WhatsApp, and Oculus in its orbit. The Verge says the level of the identify change is to higher replicate the company’s rising tech attain—particularly into {hardware} and metaverse initiatives associated to its AR headsets. Although the new identify isn’t identified, The Verge says it could possibly be Horizon or one thing associated to the time period.

No matter the new identify of the company will be, it’s potential it received’t catch on in the widespread vernacular, nonetheless. In spite of everything, folks nonetheless check with the company that owns the hottest search engine and YouTube as Google despite the fact that the company’s identify is now Alphabet.